
100% ORIGINAL · SINCE 2021 · 500+ HAPPY CUSTOMERS
What every girl needs, with the best prices.
Original skincare, beauty, body care, fragrance and everyday finds, carefully selected for you.
THE AYAH’S EDIT
Our current favourites
Best sellers, newly restocked beauty, and limited offers.
Best Sellers
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Sale!
[Cellular Boost Duo Ex] EQQUALBERRY – NAD+ Peptide Boosting Serum + Purito SEOUL – Oat-In Calming Gel Cream
Original price was: EGP2,845.00.EGP2,645.00Current price is: EGP2,645.00.
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Sale!
[Retinol Eye Safe Duo Ex ] numbuzin – No.9 NAD+ Retinol Volumetox Eye Cream + Purito SEOUL – Oat-In Calming Gel Cream
Original price was: EGP2,345.00.EGP2,145.00Current price is: EGP2,145.00.
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Sale!
[Barrier Restore Duo Ex] SKIN1004 Madagascar Centella Ampoule 30ml + Purito SEOUL – Oat-In Calming Gel Cream
Original price was: EGP2,245.00.EGP2,045.00Current price is: EGP2,045.00.
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Sale!
[Pigment Correct Duo] Anua – Niacinamide 10 TXA 4 Serum + Arencia – Vitamin C Booster Shot
Original price was: EGP2,595.00.EGP2,395.00Current price is: EGP2,395.00.
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Explore our brands
Find your favourites in the Ayah’s Boutique brand family.

PBS
Shop the complete PBS collection.

Epelia
Explore the Epelia favourites.

Moroccan House
Discover Moroccan House products.
Shop our collection
Discover everyday favourites and little luxuries, collection by collection.
Shop with confidence
100% original
Every item is original and carefully selected.
Questions welcome
Ask us for product details before you order.
Clear return policy
Refunds or exchanges are available if there is a problem with the product.
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